web3s.domains
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How to choose a Web3 name

The ending comes from the catalogue. The name in front of it is yours to choose, and it is the part people will actually type, say and remember.

Read the whole address

A Web3 address has two parts: the name you choose and the ending you pick from the catalogue. People read them together, so judge them together. A name that is clear alone can become awkward next to its ending, and the other way round.

Write the full address, for example studio.chainwallet, and read it aloud as if you were giving it to someone on the phone. If you have to explain any part of it, the name needs another look.

What makes a name easy to use

Short

Fewer characters mean fewer typing mistakes and a better fit on cards, stickers and profile lines. Short names on many endings are still free, which is the main advantage of looking now.

One obvious spelling

If a listener could write it two ways, some will pick the wrong one. Avoid made-up spellings, doubled letters and numbers standing in for letters.

Easy to say

Names that can be dictated in one breath get passed on more often. Test it on someone who has never seen it.

No lookalike characters

Letter l and digit 1, letter O and zero, rn and m. Choose a name where nothing can be misread, especially if it will be printed in small type.

Fits the ending

The name and the ending should describe the same thing. A shop name works on an ending about shops, and a person’s name works on an ending about a role or a community.

Before you decide

01

Write it out

Put the full address on paper in the size it will appear in. Read it from two metres away.

02

Say it to someone

Ask them to write down what they heard. Differences show where the name is unclear.

03

Check it at the provider

Type the name at Freename to see whether it is free on that ending. Free names change as others register them.

04

Sleep on it

A name is held for as long as you keep it, and changing it later means a new name. A day of waiting costs little.

Do not copy a brand or a person

Registering a name that imitates a company, a public figure or a project to mislead people can lead to disputes and to losing the name. Choose a name you have a real reason to use.

Questions

Can I have more than one name?

Yes. Many holders keep one name for a wallet and another for a project. Each is a separate name with its own records.

Are capital letters allowed?

Names are written in lowercase. Capital letters in a name you see elsewhere are only styling, and the name stays the same.

Is a longer name ever better?

Sometimes. A longer name that reads as a clear phrase can be easier to remember than a short abbreviation. Test it aloud before deciding.

Can I change the name after buying?

No. A name cannot be renamed. To use a different one you register a new name and, if you wish, move your records across.

Next

Whatever name you choose, it is only as safe as the phrase that protects your wallet.

READ GUIDE 09 →